Is Aviva life insurance any good?

Whether Aviva is suitable depends on your circumstances and the current policy. Aviva was founded in 1696 and offers several types of protection cover.

Information to check at the current source:

• The current financial-strength rating and its date
• The latest published claims data and reporting period
• Available policy types, cover limits and exclusions
• Eligibility and underwriting requirements
• The personalised premium and policy terms

Compare Aviva's personalised premium, cover, exclusions and policy terms with other available providers before deciding.

In this article:

• Aviva's company background and financial strength
• Types of life insurance policies available
• How to compare personalised premiums
• Where to check current claims information
• Policy features and points to consider
• How to request an Aviva quote

This review explains which current policy information to check when deciding whether Aviva may be suitable for your needs.

Aviva life insurance review summary

Policy information to review:

• The policy types currently available
• Cover limits, exclusions and eligibility requirements
• Any optional benefits and their additional cost
• Claims procedures and the latest published claims data
• Available account-management and customer-service channels

Points to compare:

• The personalised premium for like-for-like cover
• How Aviva's underwriting decision affects the offer
• Any exclusions or restrictions applying to your circumstances
• The terms for changing or cancelling the policy

Whether Aviva is suitable depends on your circumstances and the current policy. Check the provider's current financial information and claims data at the original sources, then compare personalised premiums, cover, exclusions and terms.

Who are Aviva?

Aviva is a UK insurance company with a history dating back to 1696. The company was formed through the merger of Norwich Union and CGU in 2000.

Company facts:

1. Company Information: Check Aviva's current company information and reporting date at its original source
2. Financial Strength: Check any current financial-strength rating, its date and methodology at the rating provider's original source
3. Product Range: Offers life insurance, pensions, investments, general insurance, and health insurance
4. Policy Documents: Check the current eligibility, cover, exclusions and policy terms before applying

Whether an Aviva policy is suitable depends on the cover, exclusions, policy terms, underwriting decision and personalised premium offered for your circumstances.

Aviva life insurance calculator

How much Aviva life insurance do you need? Calculate your ideal cover amount by filling in the costs you'd like your policy to cover.

The amount of life insurance you need depends on your financial obligations and what you want to provide for your loved ones. A common rule of thumb is to have cover worth 10 times your annual salary, though your individual circumstances may require more or less.

Consider the following when calculating your life insurance needs:

• Outstanding mortgage balance
• Other debts and loans
• Income replacement for your family (typically 5-10 years of salary)
• Children's education costs
• Funeral expenses (typically £4,000-£10,000)
• Any specific financial goals for your dependents

For example, if you have a £200,000 mortgage, earn £40,000 per year, and want to provide 10 years of income replacement, you might need around £600,000 of cover (£200,000 + (£40,000 × 10)).

Use our comparison service to compare available policies, premiums and cover from a wide range of UK insurers.